As redes sociais como ferramenta de recrutamento e seleção

Abstract

The article aims to explore the role and possibilities of using social networks in recruitment and selection processes in organizations. Therefore, this paper aims to analyze whether companies have used social networks as an instrument of recruitment and selection, pointing out their advantages and difficulties. In addition to highlighting the main reuses used by the recruitment and selection agencies, their screening methodologies, as well as the characteristics evaluated by them, when choosing, strategically, among the candidates, which best suits the vacancy offered. In this sense, through the production of this work, it was possible to explain the advantages of these tools for the human resources department, as well as to address the personal marketing necessary to the willing candidates in the job market. In order to reach the general objective of this article and to evaluate the applicability of social networks in the recruitment and selection process in the companies of the Cariri region, the article presents a field research for the collection and evaluation of data following the notes discussed in the theoretical framework.